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The luxury industry is sophisticated and dynamic. Strategy is crucial and timing is everything. In this digital age when opportunities and threats can arise at a moment’s notice, you need a legal business partner who understands your company’s objectives and can navigate you through the unique demands of the luxury industry.

Since 1984, Barack Ferrazzano has been a trusted legal advisor to some of the most respected and iconic luxury goods companies in America and around the world. Notably, since 1987 we have acted as principal U.S. counsel for Paris-based Louis Vuitton Moët Hennessy, a world leader in luxury goods.

For decades, Barack Ferrazzano lawyers have been immersed in the business and legal aspects across luxury industries, including fashion and accessories, watches and jewelry, wines and spirits, cosmetics, fragrance and skincare, motor vehicle and hotels/hospitality. Our experiences, combined with our diverse and talented attorneys, allow us to craft unusually practical, creative, and effective solutions to complex challenges exclusive to the luxury industry, which is instrumental to our domestic and international clients’ prosperity.

Our Services

The services we provide to luxury goods clients include:

Brand & Product Development

  • Intellectual property counseling, clearance, and registration (U.S. and International), including trademarks, trade dress, design patents, copyrights, slogans and logos
  • Manufacturing and supplier agreements

Brand & Product Promotion

  • Trademark license agreements (U.S. and International)
  • Celebrity endorsement and brand ambassador agreements
  • Product placement agreements
  • New product launch support

Product Sales & Distribution

  • Agreements for third party sale and distribution of products, including franchise, distribution, and license agreements (U.S. and International)
  • Agreements for direct company sale of products, including design and construction contracts and retail lease agreements for company-owned stores, store-in-store agreements, and department store agreements (U.S.)
  • E-commerce policies, programs and agreements
  • Logistics agreements (U.S. and International)

Asset Protection – Brands, Company & Reputation

  • Litigation matters, including contract disputes, distribution disputes, intellectual property disputes, and employment disputes
  • Intellectual property matters, including maintenance, protection, and enforcement
  • Employment matters, including employer-employee relationship matters, executive compensation, incentive plans, and retirement plans
  • General corporate matters, including maintenance of corporate books and records
  • Tax matters


  • Strategic transactions, including mergers, acquisitions, dispositions and joint ventures
  • Real estate leasing, acquisitions and divestitures
  • Books and record upkeep





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