BFKN’s Corporate & Securities Group served as legal counsel to L Catterton, the largest global consumer-focused private equity firm, in connection with its $28 million in series C funding of GlossGenius, a software platform for beauty salons. Launched in 2016 by Princeton graduate Danielle Cohen-Shohet, GlossGenius’s technology manages small business’ end-to-end workflows across their back-office and front-office such as payments, bookings, inventory, expenses, marketing, communications, analytics, and website design.

“Given our deep expertise in beauty and our investments in disruptive software businesses across consumer verticals, we see a compelling opportunity to serve these businesses with better and more powerful tech,” said Ian Friedman, a Partner in L Catterton’s Growth Fund. “The overwhelming enthusiasm displayed by GlossGenius’ customers is a testament to the product’s excellence and the company’s position as the go-to platform in the industry. We are thrilled to leverage our expertise in scaling consumer and technology businesses to support GlossGenius’ ambitious growth plans.”

BFKN's legal team was led by partners Andrew R. Grossmann and Megan Ratia and associate Victoria Rusanova Cordiak.

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